Marketing Director Italy, Nexi
Participate in:
Women Empowerment Program 2024Marketing Director Italy, Nexi Barbara is responsible for Marketing for the world of cards and digital payments in Italy, both for the Consumer and Commercial market. She joined Nexi in 2018, launching a new Customer Centricity department, followed by experience in the Commercial area managing Commercial Planning and post M&A integration processes.
Before Nexi, Barbara developed a deep experience in Accenture strategy and at Maersk Line, as a Board Member and head of operational management for the center of Europe for maritime transport. Main skills in the sectors of Telco Media & Technology, Digital Payments, Logistics and Shipping: Digital Transformation, Strategy, Marketing, Post Merger Integration, Customer Value Growth and Customer Experience, Operational Excellence.
Originally from Bergamo, Italy, she loves sports, playing tennis, and is passionate about traveling, getting to know different cultures, and innovation.