Valeria Severini

Member of the "Female Entrepreneurship Working Group of ASSINTEL (National Association of ICT Companies)" will talk about Buzz, Issues and Sentiment from web 2.0, or how to monitor the Buzz using innovative metrics appropriate for each thematic area and for macro territorial areas. Thus measuring the effects and resonance generated by and on the Web, how much attention has been captured, visibility created, importance, knowledge and awareness of a new reality, and last but not least, business opportunities and opportunities.