Veronica Bisci

Veronica Bisci

Responsable de Marketing y Eventos IT-ES, Amazon Logistics

Participate in:

Innovation in logistics makes room for women
Curriculum

Born in 1987, after graduating from a language high school, she enrolled in the Linguistic Sciences program with a focus on International Management at the Catholic University of Milan. This combination of economic and humanistic subjects allowed her to cultivate her passion for languages (English, German, and Spanish) while also developing a deep interest in Marketing, with a particular focus on its digital aspects. After graduation, she began her professional career in this field as a Marketing Support Manager for Microsoft Italy, supporting the marketing team in planning online campaigns for the company's consumer products (Internet Explorer, Messenger, and Hotmail).

In July 2012, she was hired by Awin Global, the leading player in the digital performance marketing sector, as an Account Manager for short-term campaign planning for communication agencies and media centers. In the course of her experience at Awin, she was initially promoted to the role of Account Manager for the company's direct clients, managing a portfolio of top clients in the Retail sector (such as Zalando and Amazon BuyVIP) and then to New Business Manager. In this role, she pursues the goal of creating new collaborations with clients and media centers, and at the same time launching the company's new service dedicated to SMEs in Italy, making it known to a potential audience through informative events and webinars.

In November 2020, he joined Amazon Logistics as Marketing and Events Manager for the Italian and Spanish markets, where he is responsible for planning online and offline marketing campaigns and organizing events and partnerships to promote Amazon's Delivery Service Partner program.

Sensitive to the issue of gender equality in every sector of work and women's empowerment, within the campaigns for the Italian market, she enthusiastically promotes initiatives through which Amazon intends to support female entrepreneurship in the logistics sector.

Airplane
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