Arianna Posenato

Arianna Posenato

Head of Marketing & Communications, IMCD Italy SpA

Curriculum

My lifelong dream has always been to become a journalist, and although I have not fulfilled this in that field, my passion for writing led me to deepen my studies in communication and to make creative writing my profession. I have been working in Communication for over 15 years, gaining diverse experience ranging from Fashion and Design, to the Motor world, to Life Sciences and Chemistry, the sector I currently work in. I am an expert in Brand and Corporate Communications, Content Production, Digital PR, Social Media, Internal Communication, Community and Stakeholder Engagement, Crisis Communication, Event Management, and Media Relations. About 10 years ago, I founded a digital start-up, thus nurturing another of my passions: Interior Design. I consider myself an empathetic communicator, endowed with strategic vision, team spirit, and problem-solving orientation. I have a creative and pragmatic approach, with great attention to detail. Today, I hold a position of responsibility in the Marketing & Communications department of IMCD Italy.

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