Adriano Ceccherini

From October 1, 2022, Adriano Ceccherini is the Chief Business Officer of SAP Italia, with responsibility for business development, operations, and coordination of resources and activities necessary to achieve the objectives of the Italian organization, with a particular focus on cloud and sustainability, both as a company and as an ecosystem.

Ceccherini joined SAP in June 2015 as Director of Mid Market and Channel, with the responsibility of leading the organization dedicated to small and medium enterprises and SAP partners in Italy and Greece.

Graduated in electronic engineering with a specialization in robotics from the University of Genoa, Ceccherini began his professional career in 1991 at Elsag (now SELEX Elsag), a multinational company operating in the defense and telecommunications sector, where he worked for eight years as a Project Manager. He then held roles of increasing responsibility at Siebel Systems, where in 2003 he was appointed Solution Consulting Director for Southern Europe.

In 2006, he joined Oracle as CRM Solutions Consulting Senior Director for Western Europe and the United Kingdom. He continued his journey at Oracle with Italian and international managerial experiences, such as Alliances & Channel Applications Senior Director for Italy, Germany, Switzerland, and Iberia, Key Account Director, and finally, since 2013, Applications Sales Director for the Italian telco media and utilities sectors.

Adriano Ceccherini has over 25 years of experience in the innovation market and a deep knowledge of the IT sector.